Our retailer programs

We create and print regionally-specific flyers each week for stores that are part of this program. Individual stores determine where to distribute hard copies, and digital copies are posted on various grocery websites.

We offer a variety of marketing events, including those focused on our “control brands” (like President’s Choice^® and No Name^®, for example), seasonal candy promotions and other food and general merchandise bookings.

Stores in this program can take advantage of offering the full variety of Loblaw’s “control brand” labels. From Canadian brands like President’s Choice^® and its sub-brands, No Name^®, Farmer’s Market^® and Life Brand^®, to smaller more specialized brands like Ziggy’s^®, Suraj^® and Rooster^®.

Access a product catalogue database that’s updated weekly with new listings, product discontinuations, invoice costing and suggested retail pricing. The intention is to be competitive in each market, while offering a reasonable margin for your business.

We provide integrated front and back-end solutions with ordering and product search capabilities through a third-party provider called SIR Solutions. Also, our secure Store Portal is a centralized source of information, including announcements, booking documents and reference materials.

We provide merchandising/operations information and food safety support intended to build brand equity and add value to your business.

We engage in regular two-way communication with our customers and provide insights, information and guidance through regular touchpoints. We also host regional and national events to give our customers the opportunity to network with other retails and learn more about our programs.

Independent retailers are provided with an assortment of weekly promotional opportunities to help support their flyers and promotions. We also offer the opportunity to participate in seasonal candy bookings, and other food and general merchandise buying opportunities.

Retailers part of this program may have the opportunity to purchase a variety of Loblaw’s “control brands,” including No Name^® and Life Brand^® products.

Independent retailers are provided stable, competitive wholesale costs for long-term margin management and predictability.

Our secure Store Portal is a centralized source of information, including announcements, booking documents and reference materials.

We engage in regular two-way communication with our customers and provide insights, information and guidance through regular touchpoints.